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Mindful Chef

Mindful Chef10,000 sq ftBattersea ReachCAT B

In early 2020, award-winning recipe box specialists, Mindful Chef, were seeking a new home. This was destined to be far more than a standard office, and with London as their oyster, they began the search for somewhere that would come to embody their values.

If you bring together two companies whose ethos, values and visions align, you might just find yourself with the perfect recipe for a special project - one which has community, collaboration, and cooking at the heart of it.

The brief was simple. This had to be a place they could be proud of and would represent the company and community that they’ve become. And as a B-Corp, a focus on wellbeing and sustainability was key. The fact that this project was delivered entirely throughout a pandemic was no easy feat, but Thirdway’s project team handled things seamlessly – ensuring socially distanced onsite meetings and furniture tours could still happen so the final result wouldn’t be compromised.

    Turning Ideas into Reality

    This unique 12,500 sq ft office was formed by combining three individual units, creating five floor-level changes that the team cleverly embraced within the Cat B design. Rather than working against the existing architecture, the scheme uses these levels to create a dynamic and varied workplace.

    At its heart is a bright, airy kitchen and breakout space that doubles as a social hub and hot-desking area, bringing the team together over daily healthy meals. Behind Crittall glazing, the cream shaker-style kitchen has a welcoming country-kitchen feel, while a dedicated studio allows the content team to capture meals and host Instagram Lives with celebrity guests.

    For quieter moments, a library and private working booths offer flexibility and choice, supported by bookable desks for hybrid working. A dedicated gym, complete with Peloton bikes and Lululemon equipment, rounds out the workplace, creating a space designed to support both productivity and wellbeing.

    Tasty Brand Integration

    As a leading name in the food delivery market, brand awareness and differentiation are key elements to Mindful Chef, so it was important that their purpose and identity shone through. From the moment you step inside, you’ll feel that this is more than just an office. It’s a journey that tells Mindful Chef’s story throughout the entire space.

    Impossible to miss in the welcome space is the majestic floor-to-ceiling purple box wall. Mindful Chef were in the midst of rebranding during the build, and their aubergine purple needed to be recognisable and impactful upon entry. What better way to display this than to build the wall from their own recycled purple recipe boxes, with the recessed glowing logo at the centre.

    The stunning vertical farm by Square Mile Farms adorns the wall and alerts the senses as soon as you enter the office; highlighting the fact that this truly is the home of fresh, healthy produce. This element has taken what Mindful Chef stand for to a deeper and more immersive level whilst promoting a sustainable farm-to-plate approach. 

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